Guest contributor: Gavin Birchall
Number of pharmacies: 1
Address: Viera y Clavijo Street, 2, 38003, Santa Cruz De Tenerife
What they say about themselves
[Translated from Spanish by Google]
SantaCruz pharmacy is a concept. Concept synonymous with experience, expertise and innovation in the pharmaceutical sector. For over 40 years serving as “physical” pharmacy in downtown Santa Cruz de Tenerife, and now we introduce ourselves as e-commerce to offer added value in customer service.
We are highly specialized in cosmetic dermatology, pharmaceutical care, Nutricosmetics, nutrition and infant feeding.
Our ongoing training and constant pursuit of excellence allows us to say that we are one of the leading pharmacies nationwide. Meet our website!’
This pharmacy has a strong identity which is translated well through throughout the interior. The ‘counter’ area is especially effective at visually communicating the science behind medication and the profession itself. It does so in a positive way and manages to be serious, professional and engaging. Consistent use of the cross symbol throughout the interior firmly reminds people what type of business they are visiting and while the cross is an uncommon colour it still effectively does its job. It’s a real shame that the concept has not been carried through to their digital presence which suggests that the interior and digital aspects of the business were developed at different times, as different projects.
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